공감하고 기억되는 브랜드가 되도록 돕습니다.

- 다르게 생각하되, 한팀으로 결과를 만듭니다. - 

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기분좋은 브랜드 네임 & 

임팩트 있는 디자인 

여운이 감도는 브랜드 스토리를 

전략적으로 설계합니다.

기업의 철학과 

고객의 마음을 이어주는 

브랜드를 개발하는데 

모든 역량을 집중합니다. 







브랜드를 만나는 그 순간 

고객경험에 집중합니다.

Pre-Apple

In 1972, Steve Wozniak designed his own version of the classic video game Pong. After finishing it, Wozniak gave the board to Jobs, who then took the game down to Atari, Inc. in Los Gatos, California. Atari thought that Jobs had built it and gave him a job as a technician.
NeXT computer

Jobs founded NeXT Inc. in 1985 after his resignation from Apple with $7 million. A year later he was running out of money, and with no product on the horizon, he sought venture capital. Eventually, Jobs attracted the attention of billionaire Ross Perot who invested heavily in the company.

Pixar and Disney

In 1986, Jobs funded the spinout of The Graphics Group (later renamed Pixar) from Lucasfilm's computer graphics division for the price of $10 million, $5 million of which was given to the company as capital and $5 million of which was paid to Lucasfilm for technology rights.

Return to Apple

In 1996, Apple announced that it would buy NeXT for $427 million. The deal was finalized in February 1997,[88] bringing Jobs back to the company he had cofounded. Jobs became de facto chief after then-CEO Gil Amelio was ousted in July 1997.


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